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EDITORIAL & CAMPAIGN PHOTOGRAPHY

Toronto

A campaign shoot isn’t a packshot with better lighting. It’s casting, location, styling and art direction, all locked before anyone picks up a camera — and all of it needs somewhere to answer to, in real time, when it’s happening. That’s what an attended shoot is for.

You’re on set, even when you’re not

Every shoot is tethered to a producer screen. You can be in the room or watching from anywhere — approvals happen in real time either way, so a creative direction call doesn’t wait for the shoot to wrap before anyone sees it. If something needs adjusting mid-shoot, it gets adjusted mid-shoot, not fixed in a second round three weeks later.

CX2 quilted jackets in navy and tan, two models shot from overhead on asphalt - on-location editorial by Fisheye Studio Toronto
Overhead editorial composition, shot on location.

Casting, styling and location, locked before shoot day

We handle casting, styling and props, and we shoot in studio, on location, or both — whichever the brief calls for. Two studios, daylight or strobe, plus on-location work when the campaign needs a real backdrop instead of a set. All of it is locked in pre-production, so shoot day is execution, not decision-making.

24/7 grey zip sweatshirt and trucker cap worn against open sky - on-location editorial by Fisheye Studio Toronto
On-location editorial — the backdrop is the location, not a set.

The work that comes back looks like what you approved

Editorial selects come back with full retouch from 10 business days. Not a placeholder set you have to chase revisions on — the finished selects, retouched, ready to run. Send a line sheet, a mood board or a creative brief and we come back within 48 hours with a shot list, a mood deck and a budget.

Muskoka Trail washed brown tee worn seated against a plywood wall - on-location editorial by Fisheye Studio Toronto
Natural light, styled location, finished select.

Full usage rights, because a campaign runs everywhere

You get full, unlimited usage rights to every image — web, print, social, paid media, wholesale, in perpetuity, with no extra licensing fees. We retain copyright and the right to show the work in our own portfolio. For a campaign running across print, paid and social at once, that removes a licensing conversation you’d otherwise be having per channel.

Model in a black and white Canada Sportswear varsity jacket seated on a rock in dry winter grass - catalog photography by Fisheye Studio Toronto
Canada Sportswear — on-location campaign frame.

Booking ahead

4–6 weeks for editorial and campaign work. That covers casting, location scouting and pre-production, not just the shoot day itself — which is why it needs the lead time a packshot run doesn’t.

NDAs, because campaigns leak before they launch

We sign NDAs on request, no charge, no fuss. If the campaign is unannounced or the product is pre-release, say so before you send the brief.

Tell us what you’re launching

Tell us what you’re launching, what it looks like, and when you need it. We’ll come back with a shot list, a mood deck and a budget within 48 hours.